Ralphie’s Reserve Straight Bourbon: The Perfect CU Buffs Gift

Ralphie’s Reserve Straight Bourbon: The Perfect CU Buffs Gift
Discover Ralphie’s Reserve Straight Bourbon, the perfect CU Buffs gift. Crafted by Laws Whiskey House, it supports the iconic Ralphie mascot program.

Discover Ralphie’s Reserve Straight Bourbon: The Perfect Gift for CU Buffs Fans

Have you ever found yourself scratching your head around birthdays and holidays, wondering what you could possibly get for the CU Buffs fan in your life who already has every piece of black and gold sports memorabilia ever made? Well, now you’ve got the perfect option: Ralphie’s Reserve Straight Bourbon.

Partnership with CU Athletics

Ralphie’s Reserve Straight Bourbon is made by Laws Whiskey House, which recently inked an agreement with the university to be the official whiskey of CU Athletics. This partnership is exciting for fans and visitors alike, as it offers a delightful taste of Colorado through expertly crafted whiskeys.

Al Laws, founder and CEO of Laws Whiskey House, said, “We’re excited to partner with CU Athletics and can’t wait for fans and visitors to discover a taste of Colorado through our whiskeys. This partnership gives us the opportunity to showcase the best whiskey we make and reinforces our Colorado roots.”

Supporting the Ralphie Mascot Program

The partnership between Laws Whiskey House and CU Athletics is historic, as Laws is the first-ever spirit brand to be named an official sponsor of CU Athletics. Even more exciting is that sales of Ralphie’s Reserve Straight Bourbon will help support the CU Buffs live mascot program. A portion of proceeds from each bottle will be donated to the program, which provides care for CU’s live buffalo mascots and raises awareness about the American bison more broadly.

Craftsmanship and Flavors of Ralphie’s Reserve Straight Bourbon

The team at Laws Whiskey House crafted Ralphie’s Reserve Straight Bourbon using heirloom Colorado grains and water sourced from Eldorado Springs. When you take a sip, you’ll experience the following tasting notes:

  • Cedar
  • Brown Sugar Oatmeal
  • Almond

You’ll also smell the tantalizing aromas of cinnamon and red apple, with a finish that hints at toffee.

The History of CU’s Buffalo Mascot

The story behind CU Boulder’s buffalo mascot dates back to the early 1900s when the university didn’t have a unified mascot. The various sports teams went by numerous nicknames, including the Yellow Jackets, the Grizzlies, and the Frontiersmen. In 1934, a contest in the Silver & Gold newspaper resulted in the buffalo being chosen as the university’s mascot. The tradition of Ralphie running across the football field began in 1967, and the live mascot program has since become a cherished part of CU’s heritage.

Future Collaborations and Releases

The partnership with CU Boulder is just the latest development for Laws Whiskey House. More exciting news includes the release of a new whiskey that supports the 5430 Alliance, the NIL (name, image, and likeness) collective that helps create compensation opportunities for student-athletes at CU. Details on this NIL whiskey will be released soon.

Honoring Colorado’s Rivers with the Headwater Series

Laws Whiskey House also introduced its new Headwater Series, a four-part whiskey collection that raises awareness and money to protect the state’s water sources. Each whiskey will highlight a different river, with the first dedicated to the Colorado River.


Ralphie’s Reserve Straight Bourbon is more than just a delightful spirit—it’s a testament to Colorado craftsmanship and the deep connection between Laws Whiskey House and CU Athletics. This special bourbon celebrates the heritage of CU Boulder’s iconic Ralphie mascot and supports meaningful causes. So, next time you’re looking for the perfect gift for a CU Buffs fan, remember Ralphie’s Reserve Straight Bourbon.

Written by Daniel Davis

Daniel Davis has been writing about spirits for over 10 years. He is a frequent speaker at whiskey festivals and events around the country and has been a judge at several international spirit competitions. He is passionate about educating people about the history and culture of whiskey and bourbon and loves to share his knowledge with others.

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