Dustin Gandoff
The Background of Michter’s
For those who didn’t know, Michter’s is a well-known name in the world of whiskey. The brand has a rich history that dates back to 1753 when it was founded in Pennsylvania. Michter’s has had a few rough patches over the years, such as bankruptcy and a halt in production, but through perseverance, the brand is back and stronger than ever.
The Resurgence of Michter’s
The Reopening of Michter’s Distillery
In 2015, Michter’s finally reopened its distillery in Shively, Kentucky. The reopening has been a significant milestone for the brand as production was halted in 1990 when the distillery went bankrupt. The reopening couldn’t have come at a better time as the demand for whiskey was increasing. The reopening meant that Michter’s could start producing once again and offer its loyal customers a product they had been longing for.
The Release of New Bottles
Michter’s has released several new bottles in its rejuvenation, and the quality is as good as ever. In fact, many enthusiasts claim that the whiskey is better than ever. The bottles are now available worldwide, including the UK, Japan, and Canada.
What Makes Michter’s Unique?
Michter’s uses a unique approach to produce its whiskey, which sets it apart from other brands. The brand focuses on using only the best ingredients and producing its whiskey in small batches. Michter’s also uses a traditional sour mash technique that gives its whiskey a distinct taste. The result is a superior quality whiskey that offers a rich and complex flavor profile.
Conclusion
The resurgence of Michter’s is a story of perseverance and passion. The brand has weathered many storms, but it never lost sight of its goals, which is to produce quality whiskey and offer its customers a product they can be proud of.
